There are many new organizations that are seeking for attention or to establish their mark in the industry, but don’t know how to do it? Trade shows are a great way that offers a solution to your problem.
Trade fair or Trade shows are actually exhibitions that are organized mainly for commercial purposes. These are organized so that various companies from any specific industry showcase their services and products. Normally, these trade shows are not organized for general public and are only attended by press reporters and other members who are related to the industry.
You all must have heard that ‘First impression is the last impression’. This indeed stands true especially in the corporate world, where no one has the time to reconsider their decision when there are already so many options available at hand. Every company which is displaying its products should thus ensure that the way of presentation of their services and products should just be impeccable. The volunteers who are representatives of the company should have good convincing abilities and an in-depth knowledge about the company to earn business for your company in the trade shows. Hinged panels and table top displays are a good option for modest displays.
Tens of thousands of visitors visited the 14th MTNL Perfect Health Mela which was organized from October 27, 2007 to November 4, 2007 at Sanjay Lake Park, Laxmi Bai Nagar in New Delhi. The visitors include vendors, trade delegations, medical professionals, purchase and production associations, delegates of seminar, exporters, health professionals, service providers and health, medical and fitness industry.
The highlights of the 14th health mela was all national health programs, adult and adolescent vaccinations, cardio vascular control program, periodic de-worming, road safety, know your blood pressure, first aid including chest compression CPR, learn stress management techniques, heart & diabetes exhibition and anemia free India.
The event provided a unique opportunity to government departments, hospitals and pharmaceutical companies for promoting, publicizing and introducing their products, schemes and services. The products exhibited in the event include hospital equipment and supplies, commodities and consumer goods for surgeries and hospitals, electromedical equipment, premises and building technology, analytical services (lab instruments, laboratory equipment and clinical chemistry and glassware and lab chemicals).
The health mela, organized by Heart Care Foundation of India, was also a great platform to undertake a community service project. Hospital and clinics provided free health checkups including both specialist and general consultations covering all pathies. They set up laboratories (cardiac, pulmonary, osteoporosis, etc.) and offered highly subsidized on the spot services.
Various competitions focusing on health were organized during the event. Schools, colleges, NGOs and hospitals participated in the programs. For creating health awareness, the MTNL Perfect Health Mela as a module was conceptualized by Heart Care Foundation of India in 1993 and the world's first Perfect Health Mela was organized at Talkatora Cricket grounds that year. Later Ministry of Health and Family Welfare adopted this concept officially under the Swasthya Mela scheme and organized melas all over the country.